Oct 13, 2007

Eating out tonight? Try Japanese!

The most powerful naked bike ever...... smokes racer boys.... pumps adrenaline.... and so on!

You need campaigns like these to shake the legends of the rice rockets from the land of the rising sun!

No comments from us here though, by the way, any insights on how Japanese food is? That would be worth the try!

Its now or er, later!

I came across this ad on the net. It says take your riding test now, get legal and enjoy your freedom before it gets tougher to do so in a year's time!

Hmmm, does that mean the guy in the 6th standard now can jump to the 10th because he knows its going to get tougher? Ah! Marketing is reaching amazing levels of clarity I feel. Gone are the days when a cleavage would pull viewers to that oh so amazing website! Its between the eyes now, hook, line and sinker and minus the sugar coating. Ad campaigns hinted a year back - "Its now or never!" What the heck? The EMIs on those bikes are not even halfway done and you have another one with petal discs and a lot more punch. So, did anyone eat their words? No, the consumer did I guess. Everything has to sell. Every darn model has to perform in Q1, Q2 and so on!

Welcome to real world experiments, where every human emotion, desire and hate is being used as a marketing tool. Instant gratification being the key word. Powerpoint presentations in smoky boardrooms decide where your and my savings are going the next month. Every product is launched like its a Pagani Zonda! Press launches happen by the dozens every week. Its now or never, till the enhanced product comes up. Making that college goer feel cheated. Reducing resale values to junkyard levels. Whats next? Answer us you ad gurus out there! Well I'll be damned. . .
- Rahul

Stay Upright!

"THE REAR END SHUNT: Riding down a suburban road late on a Saturday night, you stop for the red light. You then hear the dreaded sound of the screech of tyres behind you. The impact from the rear knocks you onto the intersection. You have been hit by a well known brand of car that didn't see you waiting for the light. Maybe under the influence of some drug (the driver of the car that is)."

We found this site(Stay Upright) that is full of techniques and tips to keep the shiny side up and rubber side down while you are riding around town(s)!
Hope you guys enjoy it. And stay upright!

Bike of the month, October!

Ahem! Its time for the Bigdog bike of the month again. This October, the theme is flames. And we are going up in some too!

That mid section is really awesome we say. The lines are timeless and the rear befitting the entire package. Also note the one on one shotgun exhausts and the spikes on the front wheel hub.

She will be quite a ride we reckon.

Oct 12, 2007

Could this be your next Suzuki?

"Ya know, Sometimes, the Synner feels that he's the Friggin' Oracle or somethin'...

A while back, he made a post on small capacity sportbikes makin' a comeback (albeit, 400CC) and bada bing! Yamaha launches the R125 soon after... He'd be extremely surprised if at least one more bike isn't unveiled between the R125 and the R6."

The entire post from Monoshock columnist Synn is here. . .

RR Anyone?

Following the recent victory of the MotoGP world title and with requests continuing to pour in from the dealer network in addition to the 1250 orders already received, Ducati has decided to limit the total number of Desmosedici RRs produced in the Borgo Panigale factory to 1500.
Once again, Ducati wishes to reward the trust and loyalty of all those customers who made an early reservation and who can now see the value of their purchase increase even before collecting it from their dealer.

At this point, with very few bikes still available, anyone who is still undecided is advised to hurry, as Ducati expects to bring an end to reservations soon.
Production will begin in the second fortnight of the month of October 2007 and, as promised, Ducati will give delivery priority to the approximately 500 owners of the 999R who have ordered the Desmosedici RR. Ducati guarantees the delivery of the entire production run by the end of 2008.

Don't say we did not warn you!!

Exceed my expectations please. . .

Hi, I am from Chennai.

I would like to know which bike would be better in terms of economy, performance and maintenance cost. I would like to choose between Honda Shine, Bajaj XCDand the Hero Honda Passion Plus.I hope I would receive a reply from you.
Thanks,

Patrick Regis

Hello Patrick,
Thanks for writing in. We have not yet tested the XCD extensively but the bike is good. Its a personal choice here I would say. In terms of economy, the Bajaj would probably beat them all out but the choice according to us would be the Honda Shine! Somehow, that bike has a lot going for it. Do let us know if you need any further assistance and what you decide to pick up. - Ride Safe!

Tyred of this!

Hi Rahul,

Can u suggest some good rear tyre (100/90) for my Unicorn (2007). Mine is a good tyre but I don’t feel confident with this set of tyres especially with little rain on the asphalt.
I mean the tread pattern on the MRF Zapper is not so good for traction (I suppose).

Please put some light on this topic.
Thanks & Regards,

Kartik Shah.

Hi Kartik,

Glad to hear that some riding has been happening on that Unicorn! The 100/90 the bike comes wearing is a good tyre in the first place like you said. However, the compound that these tyres are made of make them durable. Remember how in school, the soft white erasers rubbed so well but lasted so little? And the hard blue ones that outlasted a school term?

Same story here. These tyres are a balance between grip and durability. You can look for softer compound rubber from other companies which are generally imports, but they will not last you that much. Also, stick to the 100/90 profile. Upsizing that to a 120 or something may roger your handling and ride! - Ride Safe

Tub Thumping! The Royal Bengal Cruisers!

Monoshock presents to you the Royal Bengal Cruisers! These guys from Kolkata are Bullet riders who believe in eating miles for breakfast and lunch!

We are starting a section on them and hence Enfields in a week's time. Prosenjit, the head of the thumpers' pack is a cool mate who is working on the same with us.

Here is a sample of their photography, namely the loops of Ladakh! 1024x768, for you to download!